GIVAUDAN:
CONSUMER INSIGHTS CURATION

CHALLENGE

Immersion and synthesis of disparate global research studies to identify robust consumer insights.

Develop compelling and insightful activation marketing and sales tool.

APPROACH

Evaluated and synthesized most relevant, thought-provoking, and impactful observations.

Demonstrated client’s rich global consumer understanding and unique ability to deliver resources, tools, and technologies that address consumer needs and desires.

Inputted into design and execution of final tool leveraged by global teams.

RESULTS

“You helped me think through a lot of consumer data and structure a good story. Thank you.” - Global Head of R&D Team